Google DeepMind CEO Demis Hassabis warns against a “move fast and break things” approach in AI, emphasizing the need for responsible development to avoid the pitfalls experienced by social media. He highlights that while AI can enhance productivity, it also risks amplifying issues like addiction and mental health crises if not governed properly. A recent MIT report indicated that 95% of generative AI projects are failing, raising concerns about the sustainability of the AI hype. Hassabis calls for international collaboration and scientific rigor in AI deployment, stressing the importance of prioritizing people and ethical considerations over profit to harness AI’s potential responsibly.