Royal Enfield, the prominent Indian motorcycle manufacturer, has been hit by a ransomware attack that fully compromised its systems, with hackers claiming to have encrypted all servers and erased backups on August 12, 2025. The attackers issued a 12-hour deadline for an undisclosed ransom payment, threatening to auction stolen data through private bids via platforms like qTox and Telegram if demands were unmet, and hinted at releasing proof-of-access samples to pressure the company. Based in Chennai, Royal Enfield confirmed the incident and activated response protocols, collaborating with cybersecurity experts and law enforcement for an internal investigation amid surging ransomware threats in the automotive sector. As of August 21, 2025, no resolution has been reported, with operations potentially disrupted, including production and dealer services, highlighting vulnerabilities from a zero-day VPN exploit and the need for enhanced defenses.